Marwan Wahbi

53 posts
I am a university professor, professional trainer, and business consultant in the fields of sales and marketing management with almost twenty years of experience. Currently, I am an assistant professor of marketing at the College of Business Administration at Rafik Hariri University - Lebanon. My areas of expertise are sales management, strategic marketing, branding strategies, digital marketing, consumer psychology, integrated marketing communications, and customer service. Through my website, I strive to share reliable and recent knowledge relevant to my areas of expertise in a simple and applied approach. My objective is to help both individuals and organizations succeed in what they do by equipping them with practical business skills.
effective team

6 Guidelines of Clarifying Roles and Objectives for Effective Teams

Clarifying roles and objectives is very critical for effective team performance. If you are a leader of a team, do not expect people to follow you if you do not clarify what you want from them. Clarifying is the communication of plans, policies, and role expectations. The purpose of clarifying behavior is to guide and […]

Effective Team

5 Prerequisites for Effective Team Performance

I have always asked myself: what are the prerequisites for effective team performance? That is a legitimate and important question to be asked by any manager or any team leader. In my previous post: “12 Characteristics of Effective Teams” here, I have discussed what distinguishes effective teams from non-effective ones. And I want to discuss […]