Monthly Archives: April 2014


4 Traits of Sales Superheros

Want to become a sales superhero? There are many different styles of selling. All aim to get the job done and the deal closed. But most great salespeople possess some personality traits. Staying in line with the four P’s of marketing (price, product, promotion, and place), I believe that every salesperson in now-a-days highly competitive […]


Understanding Your Unique Selling Proposition 1

You need to understand your product’s or service’s unique selling proposition before you can begin to sell it. In fact, you have to sell yourself on it before selling it to anyone else. This is especially important when your product or service is similar to those around you. Very few businesses are one-of-a-kind. Just look […]

unique selling proposition